Privacy

Zero-party data has very quickly become the biggest buzzword in marketing and digital advertising. Unlike third-party data, which is collected by aggregators and ad platforms through third-party cookies and unsavory tracking techniques, zero-party data is collected voluntarily and directly from cus

Google has won an appeal against a class action-style privacy litigation at the UK Supreme Court — avoiding what could have been up to £3BN in damages had it lost the case. The long-running litigation was brought by veteran consumer rights campaigner, Richard Lloyd, who, since 2017, has been

As more data moves to the cloud, it often still lives in multiple places on a business' network, making it difficult for organizations to understand and access the right data they need and easier for data breaches to occur. Collibra, which provides tools to find, understand, access and analyze

From imbalanced creator economics and poor security, to centralized control and disgruntled communities — Web 2.0's flaws have been on full display these past couple of months. First, former Facebook product manager Frances Haugen testified to Congress last month that the social media giant &

Is this the beginning of the end for the hated tracking cookie consent pop-up? A flagship framework used by Google and scores of other advertisers for gathering claimed consent from web users for creepy ad targeting looks set to be found in breach of Europe’s General Data Protection Regulatio

After Canada, now Australia has found that controversial facial recognition company, Clearview AI, broke national privacy laws when it covertly collected citizens’ facial biometrics and incorporated them into its AI-powered identity matching service — which it sells to law enforcement a

Google has responded to allegations contained in a recently unsealed US antitrust lawsuit that it worked covertly to stall European Union privacy legislation that could have blasted a huge hole in its behaviorial advertising business. Per the US states’ suit, a couple of years after a Europea

Uber, Lyft, Spin, Bird, Lime and other mobility companies have been working with cities to develop a set of guidelines over how to protect riders’ data. The Privacy Principles for Mobility Data, which were presented at the annual North American Bikeshare & Scootershare Association (NABSA

Google is rolling out the ability for kids, teens and their parents to request to have pictures deleted from the company’s image search results. The new privacy option was one of many changes the company announced in August in an effort to preemptively build in additional protections for user

Frances Haugen, one of (now) multiple Facebook whistleblowers who have come forward in recent years with damning testimony related to product safety, gave testimony in front of the UK parliament today — where, in one key moment, she was invited to clarify her views on end-to-end encryption fo

European Union lawmakers are mobilizing support for a ban on tracking-based advertising to be added to a new set of Internet rules for the bloc — which were proposed at the back end of last year but are now entering the last stretch of negotiations ahead of becoming pan-EU law. If they succe

The private phone data of hundreds of thousands of people are at risk. Call records, text messages, photos, browsing history, precise geolocations and call recordings can all be pulled from a person’s phone because of a security issue in widely used consumer-grade spyware. But that’s ab

A new research paper written by a team of academics and computer scientists from Spain and Austria has demonstrated that it’s possible to use Facebook’s targeting tools to deliver an ad exclusively to a single individual if you know enough about the interests Facebook’s platform a

Facebook’s lead data protection regulator in the European Union is inching toward making its first decision on a complaint against Facebook itself. And it looks like it’s a doozy. Privacy campaign not-for-profit noyb today published a draft decision by the Irish Data Protection Commissi