AI

With Spotify’s AI DJ, the company trained an AI on a real person’s voice — that of its head of Cultural Partnerships and podcast host, Xavier “X” Jernigan. Now the streamer may turn that same technology to advertising, it seems. According to statements made by The Ringer found

At its Google Marketing Live event today, the tech giant announced that it’s launching Product Studio, a new tool that lets merchants easily create product imagery using generative AI. Brands will be able to create new imagery within Merchant Center Next, Google’s platform for businesse

Google is going to start using generative AI to boost Search ads’ relevance based on the context of a query, the company announced at its Google Marketing Live event today. Last year, the tech giant rolled out automatically created assets (ACA) for Search ads, which use content from landing p

AI chatbots have only just been put into consumers’ hands, but tech giants are rushing to monetize them. For instance, shortly after Bing Chat’s arrival, Microsoft began slipping ads into the experience. Today, Google says it will do something similar, detailing its plans for running Se

Microsoft wants companies to build their own AI-powered “copilots” — using tools on Azure and machine learning models from its close partner OpenAI, of course. Today at its annual Build conference, Microsoft launched Azure AI Studio, a new capability within the Azure OpenAI Servic

Microsoft is building its ChatGPT-based Bing experience right into Windows 11 — and adding a few twists that allow users to ask the chatbot to change their Windows settings, too. The new Windows Copilot, which will be available right in the Windows 11 taskbar, is meant to make it easier for W

Photoshop is getting an infusion of generative AI today with the addition of a number of Firefly-based features that will allow users to extend images beyond their borders with Firefly-generated backgrounds, use generative AI to add objects to images and use a new generative fill feature to remove

Surprising literally no one, the combination of paid blue checks and generative AI makes it all too easy to spread misinformation. On Monday morning, a seemingly AI-generated image of an explosion at the Pentagon circulated around the internet, even though the event didn’t actually happen. Wi

AI is developing rapidly enough and the dangers it may pose are clear enough that OpenAI’s leadership believes that the world needs an international regulatory body akin to that governing nuclear power — and fast. But not too fast. In a post to the company’s blog, OpenAI founder Sam A

It’s impossible to escape AI chatter as the largest tech companies race to build or partner with new large language models and integrate them into their software and search services. The underlying technology is advancing quickly enough that we have seen calls for the work to pause and Congr

The much-touted arrival of generative AI has reignited a familiar debate about trust and safety: Can tech executives be trusted to keep society's best interests at heart? Because its training data is created by humans, AI is inherently prone to bias and therefore subject to

As big tech companies are in a fierce race with each other to build generative AI tools, they are being cautious about giving their secrets away. In a move to prevent any of its data from ending up with competitors, Apple has restricted internal use of tools like OpenAI’s ChatGPT and Microsof

Apple, like a number of companies right now, may be grappling with what role the newest advances in AI are playing, and should play, in its business. But one thing Apple is confident about is the fact that it wants to bring more generative AI talent into its business. The Cupertino company has post

On Tuesday of this week, neuroscientist, founder and author Gary Marcus, sat between OpenAI CEO Sam Altman and Christina Montgomery, who is IBM's chief privacy trust officer, as all three testified before the Senate Judiciary Committee for over three hours. The senators were largely focused on